For years, the lesbian community hoped for a similarly quietly epic, emotionally intricate opus—the lesbian “Brokeback Mountain.” 2021’s “The World to Come” should have been that movie.
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Happiest Season - Is Queer Representation Finally Mainstream?
December 23, 2020
Welcome back to another episode of What About Dat? My name is Jen and today on the cast I'm joined by the full What About Dat Team to discuss Happiest Season. Specially, the way it transcends into the mainstream media.
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In this article, we walk through five ways queer women are different as an audience, what that means for content makers, and why every TV show should be trying to attract them.
Read MoreSo, you’re the producer/showrunner/writer of a TV show and you’re considering whether to spinoff the lesbian characters from your show into a new vehicle. Is it financially worth it? How can you ensure it will be successful? This article is offers a “how to” based on two recent case studies and argues that a spinoff can be both creatively fulfilling and financially successful. Let’s look at how.
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Unlike the US, UK and Spain, Germany isn’t particularly well known in the international queer female community for its lesbian representation on TV. Since the mid-2010s, queer female couples on German TV shows haven’t gained the same visibility among international viewers. Put bluntly, the world’s lesbians aren’t watching them. Why not?
Read MoreWhile 14% of queer female characters were killed internationally in 2016, by 2018 that number had dropped to only 3% (although still 8.6% in the US). But in some ways, the focus on Bury Your Gays was an identification of a symptom without recognizing the underlying illness: the lesbian unhappy ending problem. Per Autostraddle’s infographic, only 8% of queer female characters on US shows end well.
Read MoreNo es ningún secreto que aquí en WhatAboutDat nos encanta la televisión en español. Desde Chile a México, de Argentina a España, si hay mujeres queer, estamos ahí con palomitas de maíz. Una de nuestras mejores elecciones en este momento, en español o no, es la historia lésbica de "Acacias 38", una telenovela española. "Maitino", el acrónimo de Maite Zaldúa (Ylenia Baglietto) y Camino Pasamar (Aria Bedmar), cuenta la historia de una artista y su joven estudiante que se enamoraron en la España de 1913.
Read MoreEcosistema: Una gran comunidad de organismos vivos que viven en una red interconectada en una relación simbiótica y equilibrada entre sí.
Visto científicamente, los fandoms de la televisión son ecosistemas. Son comunidades vibrantes, coloridas y dinámicas que conectan a las personas a través del tiempo y la geografía en una red adaptativa y en constante cambio. Como todos los ecosistemas, son simbióticos: los fans obtienen energía del programa de televisión que aman, que luego reflejan de nuevo en el sistema. El programa y las actrices asociadas con él absorben la energía de los fans y la canalizan hacia una mayor producción en un ciclo de retroalimentación interativa. O, para usar una analogía diferente, la relación fan-show es como un fuego en un día frío: cuanto más se acumulan los fans, como la madera, más se calienta arde el fuego y mas calido se vuelve. Como señaló recientemente un fanático de la música, los fanáticos son esenciales para el éxito de un proyecto, pero los fandoms llevan ese éxito a niveles estratosféricos.
Read MoreEcosystem: a large community of living organisms that live in an interconnected network in a symbiotic, balanced relationship to each other.
Looked at scientifically, TV fandoms are ecosystems. They are vibrant, colorful, dynamic communities that connect individuals across time and geography into an ever-changing, adaptive network. Like all ecosystems, they are symbiotic: fans derive energy from the TV show they love, which they then reflect back into the system. The show and the actresses associated with it absorb this fan energy and channel it into further production in an iterative feedback cycle. Or to use a different analogy, the fan-show relationship is like a fire on a cold day: the more wood fans pile on, the hotter the fire burns, and the warmer they get. As a music fan recently noted, fans are essential to the success of a project, but fandoms take that success to stratospheric levels.
Read MoreAs a market segment, the overall LGBT community punches above its weight. The purchasing power of the American LGBT community was estimated at $965 billion in 2018, making the queer community’s “pink dollar” the strongest of any minority group in the US.
Read MoreSeveral years ago, I made the following argument: TV shows can drastically increase the size of their viewership by adding a well-written and well-acted lesbian storyline. This is because well-publicized, popular queer femalecouples accessible internationally through YouTube or other streaming can rally domestic queer audiences while simultaneously drawing in hundreds of thousands of global viewers in a way that the show’s heterosexual pairings—except in extremely rare circumstances—don’t. To support my argument, I used four case studies: an American daytime soap opera, a primetime sci-fi drama on an American broadcast network, a Brazilian telenovela, and a supernatural Western horror on an American cable network.
Read MoreBy now, everyone knows the story. The wedding planning website Zola.com submitted to the Hallmark Channel six wedding ads, four of which featured a wedding between a same-sex female couple. After one of the ads ran in December, the conservative Christian organization One Million Moms—a subsidiary of the American Family Association, one of the nation’s leading anti-LGBTQ groups—gathered a petition with 35,009 signatures and complained directly to Bill Abbott, CEO of Crown Media Family Networks, Hallmark's parent company, about both the ads and Abbott’s publicly expressed “openness” to Hallmark airing LGBT content. Crown Media responded by pulling the four lesbian ads but not the two straight ads.
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